Case Study - Amrit Gram

Amrit Gram
Website Redesign

Crafting the Amrit Gram website involves a delicate balance. With features ranging from personalized growth plans to milestone tracking and expert advice, our challenge is to maintain a clean, intuitive UI.

Overview

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Client and Story

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Case Study

ANALYSIS

Challenges

1

Information Integration:

Designing for multiple functionalities: The challenge was to create a cohesive software platform that seamlessly integrates various features and functionalities related to employee and customer experiences, talent management, and market research.

2

Information Integration:

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Challenges

To deliver a content rich website

We wanted this website to be informative so that the interested visitors could not only effortlessly find all the information about the company but also be converted into investors. The client also had extensive plans post their IPO, wherein they were keen on putting out informative content, courses, and certifications for students, teaching faculty, and even the management. We wanted to factor in these plans during the website’s redesign and revamp.

To facilitate the company’s IPO to be amply subscribed

In the modern digital era, for good or for bad, a company is only as good as their digital presence. A good website is indicative of a fully functional and even a profitable company. And we knew that we’d have to give this company’s website a fairy godmother kind of makeover to translate their true strength onto the digital world.

User Research

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Pain Points Identified by us

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Roles & Responsibilities

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IMPLEMENTATION

User Journey Maping

Mapped the user journeys for different functionalities within QaizenX to identify pain points, opportunities for improvement, and key touchpoints for enhancing the user experience.

Wireframes

Created wireframes to propose the information architecture and interaction design of QaizenX, providing visual representations of the user interface and workflows for each functionality.

Wireframes

We were focused on keeping the user interface accessible and easily readable. We wanted the navigation around the application to be intuitive and were aiming for the visuals to be eye-ball grabbing, to a certain extent. To facilitate this we had kept the background airy and light. The app was structured effectively and we employed graphics to further a positive user experience.

Usability

Simplified processes and incorporated intuitive navigation to enhance the user experience across different functionalities.

Utility

Designed a clean and organized interface that allows users to access and manage various functionalities related to employee and customer experiences, talent management, and market research.

Accessibility

Ensured the software is accessible to all users, considering factors such as readability, color contrast, and assistive technology compatibility.

Desirability

Enhanced the visual appeal of QaizenX to create a positive and engaging experience for users across different domains.

Development

Collaborated with the development team to implement the proposed design changes, ensuring seamless integration and functionality across the various functionalities of QaizenX.

STANDOUT ACHIEVEMENT

QaizenX's transformational impact on organizations is reflected in its standout achievements, which include empowering organizations to enhance employee and customer experiences, driving engagement and productivity, streamlining processes, gaining valuable insights, and promoting a positive work culture.

Testimonial

Ankit and ZukuX has been working with us since the past 6+ years now. We started off when we were young and growing and over the years our relationship has gone beyond professional. Ankit and ZukuX ensure that their relationships are built on trust and honesty and they deliver on those values faithfully. My team and I are impressed by their work and commitment to perfection and hope to achieve great feats with our alliance.

Dhiraj Bhagat

Qaizenx

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