ui ux design agency in india

Amrit Gram
Website Redesign

Crafting the Amrit Gram website involves a delicate balance. With features ranging from personalized growth plans to milestone tracking and expert advice, our challenge is to maintain a clean, intuitive UI.

Overview

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Client and Story

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ANALYSIS

Challenges

1

Information Integration:

Designing for multiple functionalities: The challenge was to create a cohesive software platform that seamlessly integrates various features and functionalities related to employee and customer experiences, talent management, and market research.

ui ux design agency in india

2

Information Integration:

Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of Letraset sheets containing Lorem Ipsum passages, and more recently with desktop publishing software like Aldus PageMaker including versions of Lorem Ipsum.Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book.

Goals

To deliver a content rich website

We wanted this website to be informative so that the interested visitors could not only effortlessly find all the information about the company but also be converted into investors. The client also had extensive plans post their IPO, wherein they were keen on putting out informative content, courses, and certifications for students, teaching faculty, and even the management. We wanted to factor in these plans during the website’s redesign and revamp.

To facilitate the company’s IPO to be amply subscribed

In the modern digital era, for good or for bad, a company is only as good as their digital presence. A good website is indicative of a fully functional and even a profitable company. And we knew that we’d have to give this company’s website a fairy godmother kind of makeover to translate their true strength onto the digital world.

ui ux design agency in india

User Research

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Pain Points Identified by us

Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of Letraset sheets containing .

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Roles & Responsibilities

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IMPLEMENTATION

UX Design

The UX design of Amrit Gram prioritizes a seamless and empowering experience for users navigating the platform. Starting with thorough user research, the design team understands the diverse needs of the rural population, ensuring the platform is accessible and user-friendly. The information architecture is thoughtfully organized, employing clear navigation paths and intuitive layouts for features such as personalized growth plans, milestone tracking, and expert advice. The visual design reflects the vibrancy of rural life, utilizing colors and imagery that resonate with the community. User feedback is continuously collected, informing iterative design improvements to address evolving user needs. By emphasizing user-centered design, usability, and a visually engaging interface, the Amrit Gram UX design aims to enrich the online experience for rural users, promoting inclusivity and positive engagement.

ui ux design agency in india
ui ux design agency in india

Wireframing

Next we jumped onto creating detailed wireframes for the distinct pages. After our wireframes had laid out a basic layout of the website, we went on to develop prototypes. After testing and validating our high fidelity prototypes, we had a fair idea of the final version of the website and it was time to jump into the UI part of the design process!

ui ux design agency in india

UI Design

We were focused on keeping the user interface accessible and easily readable. We wanted the navigation around the website to be intuitive and were aiming for the visuals to be eye-ball grabbing, to a certain extent. To facilitate this we had kept the background airy and contrasted it with yellow and grey hues to absorb attention. The website was structured effectively and we employed graphics to further a positive user experience.

ui ux design agency in india
ui ux design agency in india
ui ux design agency in india
ui ux design agency in india
ui ux design agency in india
ui ux design agency in india

Development

We had very little time to develop the website, and we unanimously decided to publish it on WordPress. The reason being that our core strength was developing WordPress-based websites, and only our seasoned WordPress Developers could assure an on-time development. Another big reason behind this decision was that WordPress was open-source and had numerous tutorials and guides available. The platform would also facilitate that the website was both scalable and long-term.

And finally, a WordPress website was easy to maintain and was the perfect choice for such a time-constrained situation.

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Standout Achievement

We culminated our UX and UI designing stage to develop a website that was rich in utility and accessibility. The significant improvement from the previous website was an immense achievement for us.

To be blunt, the old and the new website didn’t look much different from those before and after transformational Instagram posts of an interior designer. Don’t believe us? See for yourself!

ui ux design agency in india
ui ux design agency in india

Testimonial

ui ux design agency in india
ui ux design agency in india

Ankit and ZukuX has been working with us since the past 6+ years now. We started off when we were young and growing and over the years our relationship has gone beyond professional. Ankit and ZukuX ensure that their relationships are built on trust and honesty and they deliver on those values faithfully. My team and I are impressed by their work and commitment to perfection and hope to achieve great feats with our alliance.

Dhiraj Bhagat

Qaizenx

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ui ux design agency in india

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